November 16, 2024 by Ewell Smith
Set the Stage has established itself as a leader in the home staging and furnishing sales industry. With a proven, recession-resistant business model, it offers franchise owners multiple revenue streams and a path to quick scalability. Many franchisees have even secured projects within their first week of operation, showcasing the effectiveness of the system.
As the largest home staging and furnishing sales franchise in the U.S., Set the Stage has been refining its processes since 2016. Its streamlined systems empower franchise owners to scale rapidly, boost revenue early on, and enjoy greater flexibility with their time.
A standout feature of the business is its dual focus: furnishing sales contribute to over 50% of total revenue. Franchise owners leverage discounted wholesale pricing to acquire high-quality furnishings, which are then sold at retail prices through staging projects. This unique approach positions Set the Stage as a furnishing sales business as much as a staging business, delivering exceptional value to both franchise owners and their clients.
Diverse Revenue Streams
The business caters to a wide range of clients, including home sellers, real estate agents, builders, investors, and furnishings consumers, maximizing opportunities across multiple customer bases.
Low Overhead, High Efficiency
With no need for large warehouses, truck fleets, or extensive staffing, Set the Stage helps franchisees maintain low operating costs while driving high profitability.
Innovative Technology
Set the Stage’s exclusive app empowers franchisees to manage their business directly from their phone, leveraging cutting-edge systems for streamlined scalability and increased profitability.
Comprehensive Training & Support
Franchisees benefit from detailed onboarding, collaborative support from corporate and peers, and ongoing training designed to ensure operational success at every level.
World-Class Marketing
Set the Stage equips franchisees with professionally designed marketing materials, created by an in-house team, to effectively promote and grow their business.
Bridal Referral Programs
30% of Sales Product Driven
Set the Stage franchisees come from a variety of professional and personal backgrounds, ranging from stay-at-home parents to corporate executives. While no prior design experience is required, it is beneficial for at least one partner to have an interest in interior design and furnishings.
The ideal franchise candidate demonstrates the following attributes:
Requirements:
Total Investment: $169,700 - $178,700
Minimum Net Worth: $150,000
To learn more about Set The Stage, click the red button.
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Nassau, NY
- Total Gross Revenue 2023: $1,300,000
- Number of Employees: 2 (1 Account Manager, 1 Night Manger)
- Resale Price is $450,000 (includes $120,000 initial franchisee fees)
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About The Author: Ewell Smith - Certified Franchise Consultant / Publisher - Close The Deal / Host - Close The Deal Podcast / Author - Your First Franchise Roadmap - Ewell serves aspiring entrepreneurs and Veterans considering a franchise. To learn more, contact Ewell.
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