January 10, 2024 by Ewell Smith
This episode is brought to you by YourFirstFranchise.com
Alex Kohen - Linkedin
Aleksei Rachev Linkedin
Ewell Smith interviews Alex Cohen, co-founder of Aviar Motors in this episode of the Close The Deal.Com Podcast.
Alex shares insights into the vision of bringing back 60s and 70s era cars into the EV market. He emphasizes the increasing demand for classic models, especially considering the restrictions on driving traditional gasoline or diesel cars in certain cities, like Amsterdam. The conversation touches on the changing landscape of city centers filled with Teslas and the potential prohibition of older vehicles in urban areas.
Alex Cohen discusses Aviar Motors' unique approach to EV design, focusing on their commitment to retaining the aesthetics of classic cars while incorporating modern electric technology. Instead of opting for a restomod approach, where the original car is retrofitted with electric components, Aviar Motors takes an innovative route. They use the existing Tesla platform and integrate a new carbon body on top, preserving the classic design while benefiting from the safety and security features of Tesla's technology.
A Conversation with Alex Cohen
In the interview, Alex Cohen shares that he is based in Biarritz, France, a beautiful location near the border with Spain. When asked about a preferred business dinner location, he suggests a local steakhouse called L'Entre Deux, emphasizing its significance as a place for deal-making between individuals or companies. The conversation delves into the gratitude Cohen expresses for life's challenges, shaping his resilient mindset, and ultimately contributing to Aviar Motors' success.
The podcast explores Aviar Motors' journey, starting with Alexei Rachev getting a Tesla Model S five years ago, sparking the idea to merge classic car designs with electric power. Recognizing the challenges of implementing new technology in old vehicles, Aviar Motors chose to use Tesla's existing base and construct a new carbon body. The result is a unique project that marries classic design with modern electric infrastructure.
The discussion touches on Aviar Motors' current prototype status, with plans to produce more models in the future. Alex Cohen reveals their objective to partner with Tesla, acknowledging the potential for better terms and cost optimization. The conversation extends to the performance attributes of their electric cars, emphasizing that while not designed for the track, they offer a powerful and comfortable driving experience. The company also hints at future models, including the Corvette Z2.
Alex Cohen sheds light on Aviar Motors' engagement with Tesla, aiming to negotiate better deals on parts. While expressing the hope for a future acquisition by Tesla, Cohen shares that Tesla appreciates the concept, viewing it as a promotion for their business. The interview concludes with a discussion on Aviar Motors' vision for the future, envisioning the mass production of classic-style electric cars and the potential challenges and opportunities in the evolving EV market.
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Nassau, NY
- Total Gross Revenue 2023: $1,300,000
- Number of Employees: 2 (1 Account Manager, 1 Night Manger)
- Resale Price is $450,000 (includes $120,000 initial franchisee fees)
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About The Author: Ewell Smith - Certified Franchise Consultant / Publisher - Close The Deal / Host - Close The Deal Podcast / Author - Your First Franchise Roadmap - Ewell serves aspiring entrepreneurs and Veterans considering a franchise. To learn more, contact Ewell.
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